- Your first Project and file uploads
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Create a landing page with AI
Create a landing page with AI that a stranger understands in five seconds.
A landing page has one job: a person who has never heard of you understands what this is, whether it is for them, and what to do next, before they scroll. AI can write the words and build the page. What it does badly on its own is knowing your customer, which is why AI landing pages read like every other AI landing page. This page is the structure that works, the copy method that uses your customers' words, and the build.
Free to start. Copy that sounds like you needs the latest models and your own words in the Project.
The structure
Five parts, in order, and what each must do
| Part | Job | Rule |
|---|---|---|
| Headline | Say what it is and for whom | Under ten words. No cleverness. "Invoice reminders for small agencies, sent with your approval." |
| One sentence | The benefit and the annoying thing it removes | In the customer's words, from an interview if you have one. |
| Proof | A real screenshot, a short video, or a real quote | Real. A screenshot of the actual product beats any illustration. |
| Three benefits | What changes for them | One line each. Outcomes, not features. "Get paid 12 days sooner", not "automated reminders". |
| One button | The single next step | One. "Start free" or "Get the template". Everything else is a distraction. |
What to leave out of version one
Logos of companies you have not worked with, a features grid, a pricing table with four tiers, a chatbot, a popup. Add pricing when you have a price you believe in; add the rest when a customer asks.
The copy method
Use the words your customers used
Start from the positioning sentence
"[Product] helps [who] do [what] without [the annoying thing]." Put it in the Project. Every line on the page is a version of it.
Pull the quotes
From interviews, reviews of competitors, support emails. The exact phrases people use for the problem. Ask the AI for the ten most vivid.
Draft five headlines
Each from a different benefit. Ask the AI which one it would put on a billboard and why. Then ask a second model the same. The disagreement is your A/B test.
Have a sceptic read it
"Read this as [customer]. What would make you not trust us or not understand what this is?" The answer is usually one sentence you would never have noticed.
Cut everything that sounds like marketing
Read it aloud. Every phrase you would not say to a person across a table goes. This is the step AI cannot do for you.
The build
From copy to a page you can publish
Ask for the page as a single HTML file with the copy in place and a slot for the screenshot; the app guide covers running and publishing it in an hour with a free host. Add the real screenshot. Connect the button to your sign-up, your payment page, or an email form. Add basic analytics so you know how many people arrive and how many click. For search, the headline and the first sentence should contain the words people type; ask the AI for those words and use them naturally, once.
Free is the start. The latest models are the difference.
The headline is read by every stranger who ever considers you. Write it with the best models.
Older and smaller models write headlines that sound like every SaaS site. The latest models, given your positioning sentence and your customers' quotes in the Project, write ones that sound like a person who understands the problem. And two of them disagreeing about the lead benefit is the cheapest headline test you will ever run.
Newer models hold your whole Project in view instead of the last few messages, reason through trade-offs instead of picking the first plausible answer, and are wrong less often and with less confidence. For the questions on this page, that is the difference between advice that sounds right and advice you can act on.
Pro from $20 a month, cancel any time. The free plan stays free.
- The latest ChatGPT, Claude, Gemini, Grok and Perplexity models, all on the same Project
- Far more messages a day, so a working session does not stop halfway
- Modes where several models draft, challenge and verify each other's answers
- Images generated for the page
- A working page produced from the Project, ready to publish
- Far more messages, so drafting and testing variants is never rationed
Start here
First messages for a landing-page Project
Add the positioning sentence, customer quotes, and a real screenshot. Then start here.
PositioningHere is my product and customer. Write the positioning sentence in the form: [Product] helps [who] do [what] without [annoying thing]. Give five variants.
QuotesFrom these interviews and reviews, pull the ten most vivid phrases people use for the problem and the result.
HeadlinesWrite five headlines, each leading with a different benefit, in the customers' words. Which would you put on a billboard, and why?
PageWrite the five-part page: headline, one sentence, proof caption, three one-line benefits, one button. Then build it as a single HTML file with a screenshot slot.
ScepticRead this page as a sceptical [customer]. What would make you not trust us or not understand what this is? Be blunt.
SearchWhat words would my customer type into a search engine looking for this? Use the top three naturally in the headline and first sentence, once each.
Honest answers
What people ask
Can AI build my whole landing page?
It can write the copy and produce the page. The customer knowledge, the real screenshot and the cutting of anything that sounds like marketing are yours. That is the difference between a page that converts and one that looks like every other AI page.
How long should a landing page be?
For a first product, one screen: the five parts above. Add a FAQ under it when real questions arrive. Length grows from evidence, not from templates.
Should I show pricing?
Yes, once you have a price you believe in. Hiding it costs trust. One price, or two plans, never four.
How do I test headlines?
Ask two models for their strongest headline and the reason; run both, one week each, or in two channels; keep the one that gets replies or sign-ups. Real people beat opinions.
Where do I host it?
Any static host with a free tier, connected to your domain. The app guide covers publishing in an hour.
What is free?
Your first Project, file uploads and the major model families. The latest models, images and generated pages are on paid plans. See plans.
Write the positioning sentence. The page follows.
Put it in a Project with your customers' words, draft five headlines, and have a sceptic read the result. Free to start.
Also: launch a product with AI · create a marketing plan · create a digital product · validate the idea